Your Digital Marketing Business Site

There are plenty of resources on the internet that talks about how to reduce Facebook ad costs. These resources provide beginners with plenty of new ideas to reduce costs. However, they stop right there. In this article, I’ll go one step...

If you want to increase your social media engagement you should be creating videos, as the algorithms on most social networks give preference to video posts these days. This includes Facebook, Twitter and even Instagram as you can see in the...

Instagram Stories are one of the most addictive features of this social media platform. They are little 15 second commercials that, if used correctly, can yield benefits that no other Instagram marketing strategy can. In fact, Stories have become so popular...

Gated blog content is a tried-and-true way to collect email addresses for your marketing campaigns. But gating all of your best content isn’t necessarily always the best move, either. You should decide on a case-by-case basis if a given piece of...

When it comes to increasing sales on your eCommerce site, one crucial area that is often overlooked is customer reviews. Approached correctly, eCommerce product reviews can be used as a powerful tool to not only enhance your business’s credibility but your...

All of us have a million-dollar idea at some point in our lives. The trick is knowing how to take that idea out of your head and develop it into a business. Because the process can be a daunting one, sometimes...

Influencers are a new generation of old-fashioned celebrities who are now running a billion-dollar market all over social media. They no longer need to be a music/cinema/or sports star to be contacted by brands for advertising their products or services. They...

There are a lot of brands that are hesitant about online comments and it’s easy to understand why. When you’re just starting out you may want to be the one in control of your brand and what you’re putting out there....

At the beginning of Q1 2018, a relatively new social media platform became the most downloaded application across Apple devices and 6th in the world across all mobile platforms. TikTok is now firmly embedded in Gen Z’s daily lives, it spans...

You’re here because you’re dissatisfied with your eCommerce landing pages. You may have tons of leaks in your landing pages. The solution? Optimize your pages. Plug leaks in your funnel. Once you do, you get more conversions. But how do you...