Your Digital Marketing Business Site

You’re here because you’re dissatisfied with your eCommerce landing pages. You may have tons of leaks in your landing pages. The solution? Optimize your pages. Plug leaks in your funnel. Once you do, you get more conversions. But how do you...

The workplace is changing. The water cooler where you shared the latest celebrity gossip and ranted about that last season of Game of Thrones? That’s a Slack channel now. The meeting room where you gathered your team to brainstorm strategy on...

Every time you open Instagram, there are some new ads for you. All these ads relate to what you search for. You move to the explore section and can find thousands of related posts that interest you. But, how is that...

Lead generation vs demand generation, what is the difference? I’m sure you’ve heard these terms used regularly, but even though they sound alike, there are some important differences to be aware of. Unfortunately, marketers often use these terms interchangeably, and it...

Amazon is the uncrowned king of eCommerce marketplaces. Each month more than 190 million people visit Amazon.com. That is the highest compared to any other eCommerce marketplace. It also managed to generate a revenue of $238 billion in 2018 and was...

Believe it or not, yes, hashtags are still popular. Many, many people don’t understand the use of hashtags and have, therefore, stopped using them. Don’t be fooled though. There are still plenty of people and businesses who rely on hashtags to...

If B2B marketers want to solve buyer’s problems and encourage lead generation, they’ll have to publish more content than ever before. But after the prospect is converted into a lead, organizations often end their marketing principles. B2B Marketers are usually confined...

Content marketing is getting very competitive as more and more businesses are implementing it. People publish around 70 million blog posts a month and the spend on content marketing is always increasing. Shares and referrals from social networks have been decreasing...

“Man, that’s a lot of traffic.” While this phrase is generally the last thing you want to hear (especially when you’re heading out of the office to go home), it is actually music to a marketer’s ears. Increasing online traffic is...

Video marketing has become a top priority for businesses of all sizes. It is indispensable, irreplaceable and simply too important for businesses of all kinds. Why you ask? Did you know that viewers retain 95% of a message when they watch...