In recent years, it has become harder to drive organic traffic from Facebook. Not only does Facebook limit the reach of pages to less than 2%, but there are over 80 million pages you are competing with every time you post. This is why, if you want to drive...
Online economics has flipped traditional advertising, PR, and marketing campaigns. Today, social capital is the asset worth building, while influence is the strongest currency for driving brand awareness and producing revenue. As many studies show, investing in both can deliver spectacular ROI. In fact, influencer marketing has become an indispensable...
Another day, another content marketing piece that needs to be written, edited and published. The constant churn of creating content for your business blog can be somewhat draining. 60% of marketers are creating at least one major piece of content on a daily basis, and many would agree that it...
How do you manage, store, and secure your data? For most businesses, data storage in 2019 takes place in the cloud – where content is both easily accessible and secure for a global workforce. So, if you don’t have a cloud-based data storage strategy is it time to move your...
Ready to launch a new product? You’ve already done the hard work, now all you have to do is put it out there, right? Well, not exactly. The truth is, knowing how to launch your product may be the hardest part of all. Where you launch it and how you...
Video marketing helps you generate more high-quality traffic, increase brand visibility, and credibility. In fact, 84% of marketers reported that videos helped them increase the traffic to their websites. Naturally, marketers are trying to leverage the power of videos and the potential that video marketing carries. YouTube is an...
At its core, social media marketing is all about connecting with your audience and offering them something so valuable that they keep coming back for more. Once you generate a loyal following, the next step is leveraging it to your advantage. After all, you can offer all the value in...
eCommerce is growing at a rapid pace. If your business isn’t optimized for online shopping, you’re missing out a lot. Thus, it’s no wonder that more and more companies set up eCommerce stores even if they are successful offline. First things first: knowing how to start an eCommerce business...
An affiliate niche site is the holy grail of passive income business. After all, it’s a 24/7 money-making machine that will make you money even when you sleep! However, there’s a lot of work (read: hustle) that goes into taking an affiliate niche site to a point where it can...
