It’s been months. You’ve poured your heart and soul into your business. And don’t even get me started on that money… All down the drain. Zero. You read about people’s wins in Facebook groups and start to roll your eyes. Oh please, those can’t possibly be real. I’ve spent months doing this. Trying and failing. …
eCommerce is growing at a rapid pace. If your business isn’t optimized for online shopping, you’re missing out a lot. Thus, it’s no wonder that more and more companies set up eCommerce stores even if they are successful offline. First things first: knowing how to start an eCommerce business isn’t enough to achieve success. …
Continue reading “Top 10 eCommerce Email Newsletter Ideas to Boost Sales”
eCommerce has always had a big problem – engagement. The introduction of online shopping removed the one-on-one experience customers received in-store and with no one there to provide a personalized experience, make intuitive recommendations, and answer burning questions, you’re losing engagement and conversions without even realizing it. It doesn’t matter how much money you’ve poured …
Continue reading “4 eCommerce Tools to Grow Engagement and Conversions”
In the rapidly evolving world of eCommerce, traditional marketing strategies often fall short. To stay ahead of the competition and meet the ever-changing demands of consumers, businesses need to adopt innovative approaches. One such approach is reverse engineering your eCommerce marketing strategy. This method involves deconstructing successful marketing campaigns to understand what makes them effective …
Session stitching in Google Analytics is a crucial technique for ensuring accurate data tracking and attribution. It involves connecting multiple sessions that should be considered as one, providing a more comprehensive view of user behavior. This blog will delve into the importance of session stitching, its methods, and best practices for implementation. Understanding Session Stitching …
For those of you in eCommerce, the good news is that the industry is growing steadily. Just last year, eCommerce in North America rose 15% to more than $500 billion. Given such fast growth numbers, it’s safe to expect continued industry growth. In fact, sources estimate that global retail eCommerce revenue will reach $4.88 trillion …
Continue reading “5 eCommerce Tips, Tricks, and Trends to stay Ahead”
How would you feel if out of 100 people who visit your product checkout page, 69 leave without buying? Awful. Yet, that’s the average abandonment rate according to data compiled from 33 shopping cart abandonment studies. If you’re selling a product, you definitely want to get more people to buy. To achieve that, you …
Continue reading “9 Techniques to Reduce Shopping Cart Abandonment”
When it comes to Google Ads for eCommerce, many online entrepreneurs still haven’t pinned down exactly what campaign types they should be investing their budget in, to drive that juicy targeted traffic to their store. Why? Because many eCommerce business owners and marketers just don’t have the time or expertise to determine what campaign types …
No matter where you look online, someone is talking about how great running an eCommerce business is. Amazingly enough, they all want to teach you how to do the same! Once you visit any of these guru sites or sales pages, you are then inundated with more remarketing ads on Facebook and other social media …
Continue reading “5 eCommerce Tools and Solutions for improving engagement and optimization”
In today’s highly competitive world of online communication, every email you send not only competes against hundreds of other email messages at any given time but also with the dwindling attention span of subscribers. As a result, any email you send, including your marketing emails, should aim to grab a subscriber’s attention in their crowded …
