Not everyone who hears about your brand will want to purchase your products right away. Customers want to know more about your brand and what you have to offer. Before they make a purchase, they go through a whole buying journey. To understand your customer’s buying journey, it’s important to understand the eCommerce marketing funnel. …
Continue reading “How To Leverage eCommerce Marketing Funnel”
Recent years have seen a dramatic increase in the amount of remote workers, and for good reason. Not only has this style of work become more accessible with technological advances, but employees themselves are increasingly seeking it out. In a recent survey, over 35% of American employees stated that they would change their job for …
Continue reading “Steps To Setting Up And Managing Remote Marketing Team”
WordPress is a platform that even non-technical people can set up and start managing without much hassle. However, akin to other web technologies and CMS’s out there, WordPress is also prone to errors. These WordPress errors are triggered due to several reasons, and if you don’t diagnose and troubleshoot them within time, it can cause …
User engagement is everything. It’s quite a direct statement to make, but at the end of the day, that’s what it really comes down to. When someone is using the internet, they are doing so for three different reasons: To buy something To find information To be entertained If your site content or service isn’t …
Continue reading “5 Tips on How to Improve your Site Personalization”
Generating leads is vital for any business. If you don’t have a steady flow of leads into the top of your funnel, you won’t have a business for long. However, when it comes to SaaS and encouraging prospects to become happy, ongoing customers, the quality of the leads you generate is at least as important …
Continue reading “5 Lead Generation Techniques Every SaaS Marketer Needs”
Automation has numerous applications and can help in many aspects of your business. It can help you make routine, repetitive tasks more efficient. If you automate these tasks, your employees will be free to use their skills for more complex jobs. This improves your firm’s resource utilization and cost optimization. Another benefit of using business …
Continue reading “5 Things Your Business Should Automate For Better Results”
Okay, Here’s a fact to get you started on this article: “According to the latest SBA study, more than 627,000 new businesses are launched every year, and at the same time, about 595,000 businesses shut down per year.” If we segment our research into tech-startups, it turns out that in every one hour, 80 new …
In the ever-changing world of marketing, businesses are always on the lookout for new, and innovative ways to sell their products to a broader audience. At times, service-centric companies find themselves overlooked in a sea filled with organizations advertising products. Well, simply put, marketing a service is no easy feat. The most obvious problem being …
Continue reading “5 Brilliant Ways To Market a Services Business”
Do you feel serenely calm when surrounded by green fields and blue skies? Have you ever wondered what the color red represents and why you feel slightly alarmed when staring at a stop sign? Those are just two of the many effects color has on the human psyche. It’s all part of a study referred …
There’s a whole lot of amazing content being generated each minute on different platforms. Here are some mind-boggling facts: Instagram users publish 46,740 posts per minute. Google conducts 3,607,080 searches per minute. Twitter users send 456,000 tweets per minute. Yes, content is essential. Google loves quality content. Your visitors love content. But it simply …
Continue reading “5 Tips For Successful Content Distribution”