In a world overrun by advertising, consumers are becoming immune. Or actively taking steps to replace ads altogether. That’s why the average banner ad click-through rate is 0.1%. You don’t beat these grim numbers with more ads. You do it through better ones. Specifically, with ads that are more targeted and more relevant. And Facebook’s Dynamic Read More
Online economics has flipped traditional advertising, PR, and marketing campaigns. Today, social capital is the asset worth building, while influence is the strongest currency for driving brand awareness and producing revenue. As many studies show, investing in both can deliver spectacular ROI. In fact, influencer marketing has become an indispensable tool for the vast majority …
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The eCommerce industry is booming like never before with the introduction of new technologies. The eCommerce industry is witnessing a redefined form that takes customers to a new level of experience and gratification. But how is AI helping the eCommerce industry? Traditionally, retail businesses were satisfied by just making an eCommerce website for their brick …
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If you’re a developer, agency, or anyone who owns a business that relies on data storage; you are probably always looking for ways to increase your storage efficiency. Some of us seek perfection in all areas of our business, but one thing we far too often ignore is backing up our data and being …
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It’s been months. You’ve poured your heart and soul into your business. And don’t even get me started on that money… All down the drain. Zero. You read about people’s wins in Facebook groups and start to roll your eyes. Oh please, those can’t possibly be real. I’ve spent months doing this. Trying and failing. …
Another day, another content marketing piece that needs to be written, edited and published. The constant churn of creating content for your business blog can be somewhat draining. 60% of marketers are creating at least one major piece of content on a daily basis, and many would agree that it is incredibly challenging to consistently …
How do you manage, store, and secure your data? For most businesses, data storage in 2019 takes place in the cloud – where content is both easily accessible and secure for a global workforce. So, if you don’t have a cloud-based data storage strategy is it time to move your data to the cloud? The …
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Ready to launch a new product? You’ve already done the hard work, now all you have to do is put it out there, right? Well, not exactly. The truth is, knowing how to launch your product may be the hardest part of all. Where you launch it and how you market it can be the …
Video marketing helps you generate more high-quality traffic, increase brand visibility, and credibility. In fact, 84% of marketers reported that videos helped them increase the traffic to their websites. Naturally, marketers are trying to leverage the power of videos and the potential that video marketing carries. YouTube is an amazing platform to post and …
Continue reading “3 Most Effective YouTube Influencer Marketing”