Most marketers know the value that social media can bring to the business and website they’ve created. With over 3.5 billion daily users on social media, you already know your target audience is on there talking about their experiences and discussing their favorite products. It’s also become a popular way of handling customer service issues …

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Auditing isn’t just a term you should get concerned about hearing during tax season; it’s a way to make sure your company is functioning properly, both internally and externally. Successful businesses frequently conduct various types of business audits to locate their mistakes and weak spots, as well as to create crucial reports for current and …

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Online economics has flipped traditional advertising, PR, and marketing campaigns. Today, social capital is the asset worth building, while influence is the strongest currency for driving brand awareness and producing revenue. As many studies show, investing in both can deliver spectacular ROI. In fact, influencer marketing has become an indispensable tool for the vast majority …

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Another day, another content marketing piece that needs to be written, edited and published. The constant churn of creating content for your business blog can be somewhat draining. 60% of marketers are creating at least one major piece of content on a daily basis, and many would agree that it is incredibly challenging to consistently …

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  How do you manage, store, and secure your data? For most businesses, data storage in 2019 takes place in the cloud – where content is both easily accessible and secure for a global workforce. So, if you don’t have a cloud-based data storage strategy is it time to move your data to the cloud? The …

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Ready to launch a new product? You’ve already done the hard work, now all you have to do is put it out there, right? Well, not exactly. The truth is, knowing how to launch your product may be the hardest part of all. Where you launch it and how you market it can be the …

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  Video marketing helps you generate more high-quality traffic, increase brand visibility, and credibility. In fact, 84% of marketers reported that videos helped them increase the traffic to their websites. Naturally, marketers are trying to leverage the power of videos and the potential that video marketing carries. YouTube is an amazing platform to post and …

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