Snapchat Marketing: What Businesses Need to Know

Are you on Snapchat? Do you use it for marketing? To learn how to use Snapchat for your business, this is an interview with Gary Vaynerchuk, the CEO of VaynerMedia, and Shaun McBride, also known as Shonduras, a celebrity on Snapchat. Gary and Shaun will share what marketers need to know about Snapchat. Snapchat Marketing Why marketers use Snapchat …

10 Low-Cost Tools for Scaling a Micro-Influencer Marketing Campaign

Micro-influencer marketing is one of the most powerful ways to reach and influence your target market on social media and in the blogosphere. But finding and managing a team of the right micro-influencers for your niche can be a challenge. In a perfect world, we’d all be using the same tools that Coca-Cola and Sephora …