Crafting Digital Excellence
Every year brings new opportunities for growing a small business, and this year is definitely not an exception. Exciting technology trends keep emerging, completely transforming the way we work, learn, and develop. To take your small business to the next level, stay relevant, and emerge triumphant from the competition, you should follow the latest …
No matter where you look online, someone is talking about how great running an eCommerce business is. Amazingly enough, they all want to teach you how to do the same! Once you visit any of these guru sites or sales pages, you are then inundated with more remarketing ads on Facebook and other social media …
Continue reading “5 eCommerce Tools and Solutions for improving engagement and optimization”
If you want to take your content marketing to the next level, video is the way to go. It’s estimated that by 2022, 82% of all global traffic will be from video. An easy way to venture into video content marketing is through screen recording videos. This is because anybody can create them. You …
Continue reading “How to Create and Use Screen Recording Videos in Your Content Marketing”
The Colombian Government had a problem. Throughout the long-running battle with revolutionary group FARC, hundreds of soldiers had been captured. Some of these troops had been captive for years, and the Government was looking to get a message out not to give up or lose hope. But how to pass a message directly to the …
Continue reading “5 Copywriting Tips That Turn Content Into Selling Machine”
Are the robots really taking over? By robots, I mean artificially intelligent machine-based learning algorithms that mimic the workings of a human brain. Except… they don’t really. With all the buzz about Artificial intelligence (AI) and machine learning now you would think that the human brain and the way we think, act, make decisions, and …
Continue reading “What Is The Next Generation of Artificial Intelligence?”
Pinterest is a great source of traffic for eCommerce merchants because of the platform’s focus on visuals. Users can find pins on almost anything they want and most times these people are already in a buying mood. If you’re not tapping into Pinterest traffic potential as an eCommerce merchant, then you’re already missing a lot. …
Continue reading “5 Tips to Grow Your eCommerce Business through Pinterest”
If you use ad blockers and follow certain people on Instagram or YouTube, then you could become a potential target for influencer marketing. Influencer marketing is all about building connections with people and presenting your product in an honest and transparent way. For eCommerce, this is especially important. With tight competition and declining impact …
Continue reading “How to Use Influencer Marketing to Boost eCommerce Sales”
If you’ve ever given thought to starting your own eCommerce dropshipping business, the time has never been better. 2019 is shaping up to be a great year for the industry! Not only is it getting easier and easier to get started, you can now kickstart your own dropshipping business for free! We can show you …
Continue reading “How To Start A Dropshipping Store For Free”
The impact of guest posting on businesses and the relevance of it in today’s world has been one that’s attracted much debate. But it’s widely agreed upon that guest posting (if done “ethically”) still works. Even though Matt Cutts has claimed that “guest posting is done”, he was only referring to the spammy practice …
Continue reading “Step by Step Guide to Creating a Scalable Guest Posting Strategy”
It’s frustrating, isn’t it? You’ve spent dozens of hours to bring people back to your website… just to see them go away. And never come back. The number of comments, social shares and returning visitors? Embarrassing. How many subscribers? Too little. How about sales and fans? It’s just disappointing. It feels like people don’t …