How Can Small Businesses Compete in the New Age of Email Marketing?

Email marketing isn’t what it used to be. Which is not to say that it’s become any less effective. Quite the opposite, actually: Email continues to offer the best return on investment around — outperforming other digital marketing channels substantially. In fact, according to the Data & Marketing Association and Demand Metric, email has a median ROI of 122 percent. …

12 Most Promising Dropshipping Niche Ideas For 2018

What will be hot and trendy in 2018? Let’s try to make predictions for the best dropshipping niche ideas in the upcoming year! The new year means new opportunities, and basically, a new life. If you want to make some fundamental changes to your lifestyle, launching a semi-automated business giving you access to unlimited possibilities might …

One Couple’s Secret to Success (And It’s Nothing to Do With Products)

Yuliya Chernykhovskaya and Mike Pavlou are committed to doing things differently. This entrepreneurial couple from New Jersey are the owners of an accessories e-commerce store, built using the dropshipping business model. While building their business, they’ve made a point to ignore much of the traditional advice for dropshippers. And the results so far? Pretty exceptional. …