There are no two ways about it; modern business events have been transformed and arguably revolutionized by digital technology. In addition to helping businesses and organizations host events designed to meet specific requirements, the prevalence of mobile internet and smartphones facilitates the collection of valuable real-time data that can be used to inform everything from …

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It’s no longer news: marketing quiz is a type of content. Content marketers’ obsession with blogging, which a 2018 research shows 79% of them use, is one reason why you should consider other forms of content. Or if you’re like me and you don’t plan to stop blogging, but wish to shake things up a …

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The future is filled with content. Content marketers will have to deal with more content because content will continue to be the heart and soul of marketing. There is no way around that. If you are wondering why it’s probably because content marketing is estimated to become a $300 billion industry by 2019. And at …

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Facebook Custom Audiences offer some of the best targeting available. With 1.47 billion daily active users, Facebook offers a huge potential audience for advertisers. So huge, in fact, that it’s important to laser-target your ads to make sure you reach the Facebook users who are most likely to be interested in your business. This allows …

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Facebook marketing is the central part of many brands’ social media marketing. Which means, simply put, that Facebook marketing is a central part of most brands’ marketing, period. Whether you’re in a B2B or B2C industry, and no matter what size your actual business is, you need Facebook marketing. But Facebook marketing changes a lot. It’s …

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Google’s SERP is always changing as the search engine is getting better and better at answering user’s queries which affect the content and how we optimize it. In order to enhance user experience and make data easily accessible right on the spot, Google reinvents its own SERP and continues to do so faster than online …

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Launched in 2014, Slack has become one of the fastest growing business apps today. With 8 million daily active users, and 500,000 organizations connecting, Slack gives people from all over the world a way to improve, no matter their industry or niche – including blogging. Slack aims to bring teams together to boost productivity and …

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As a paid search specialist, I watch ailing PPC campaigns come hobbling into the office with a wide variety of maladies. The symptoms range from minor financial discomfort to severe haemorrhaging of cash. My job is to figure out what to do with these campaigns before it’s too late. It’s a lot like running triage …

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How to Start from Scratch with No List And No Audience! The Proven Formula to Create Passive Income Online Pat Flynn has unlocked the secrets to create passive income online. He’s one of the most proficient online marketers out there today, with multiple streams of income, from multiple niches. If that’s not enough, he’s also …

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Interested in the high-quality lead generation for your brand? You’re probably using several social media platforms to reach out to a new audience and generate new leads. But have you tried gearing your Instagram marketing towards lead generation? You may be using the platform to engage with an existing audience but with 500 million monthly active …

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