8 Fintech Ads Examples that Can Inspire Your Social Media Advertising

Ok, we see you there looking at the screen and thinking: ? What do Fintech companies do, and how can Fintech ads examples help MY business? ? We’re not surprised! Only 14 percent of Americans have heard about Fintech companies, and have a clear idea of them. What if we tell you Digital Payments, or Alternative Financing or …

How Conversion Optimization Tools Can Help Boost ROI By 223%

Conversion optimization tools are estimated to have an average ROI of 223%. And that is totally expected as they’re largely responsible for most conversions and revenue. However, CRO tools are more expensive than many other marketing tools, too (as you’ll soon see in this article). And there are so many of them out there. But …

Google Ads Automation Features to Generate Sales and Save Time

Google Ads Automation Features

Google Ads is a great way to bring in new business and make some big money. But it’s also a headache like almost no other platform. It’s draining just trying to monitor one campaign, let alone multiple or even dozens at a time. Plus, you could be sabotaging your ROI by spending so much time on the …

5 Event Technologies That Will Supercharge Your Event Promotion

There are no two ways about it; modern business events have been transformed and arguably revolutionized by digital technology. In addition to helping businesses and organizations host events designed to meet specific requirements, the prevalence of mobile internet and smartphones facilitates the collection of valuable real-time data that can be used to inform everything from …

5 Inspiring Books That Can Change Your Thinking About Life

Books are my guilty pleasure. I should be working but I am reading. I should be sleeping but I am still reading. I should be exercising but I have been lured again…… By the temptation to read. What do I love about books? Books provide insights into the distilled thoughts that are often decades in …

10 Significant SEO Metrics You Need To Review and Improve

Understanding how your SEO efforts are actually working requires studying the data created by the traffic you receive after implementing new tactics. No longer is simply looking at keyword ranking enough to assess the effectiveness of your work. To properly measure the return on investment earned by your SEO practices there are now a wide …

9 Ways to Reduce Your Content Marketing Budget

The future is filled with content. Content marketers will have to deal with more content because content will continue to be the heart and soul of marketing. There is no way around that. If you are wondering why it’s probably because content marketing is estimated to become a $300 billion industry by 2019. And at …

How to Perform SEO Analysis of Your Website

Performing an SEO analysis of your website gives you deep insights into the areas that may need some improvement. You will learn what changes can be made to keep your website up-to-date. It is important to perform an SEO analysis on a regular basis as the industry keeps evolving quickly. And it will help you …

How to Use Facebook Custom Audiences

Facebook Custom Audiences offer some of the best targeting available. With 1.47 billion daily active users, Facebook offers a huge potential audience for advertisers. So huge, in fact, that it’s important to laser-target your ads to make sure you reach the Facebook users who are most likely to be interested in your business. This allows …