Ask anyone at the top of their field how they got there or how they found success in business, and chances are you’ll find overlapping patterns of hard work, long hours, and—perhaps most important—continual self-education. Experience, books, blog posts and videos usually make up the curriculum of the self-taught entrepreneur, but offer their own distinct …

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Freelance writing is an exciting and interesting profession. This is because, as a freelance writer you’re directly involved in the sprout of businesses and companies both offline and online, by helping in communicating their ideas effectively through writing. This leads to amplified audience engagement, improved online visibility, increased ROI, and so on. However, your career …

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Ok, we see you there looking at the screen and thinking: ? What do Fintech companies do, and how can Fintech ads examples help MY business? ? We’re not surprised! Only 14 percent of Americans have heard about Fintech companies, and have a clear idea of them. What if we tell you Digital Payments, or Alternative Financing or …

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Conversion optimization tools are estimated to have an average ROI of 223%. And that is totally expected as they’re largely responsible for most conversions and revenue. However, CRO tools are more expensive than many other marketing tools, too (as you’ll soon see in this article). And there are so many of them out there. But …

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There are no two ways about it; modern business events have been transformed and arguably revolutionized by digital technology. In addition to helping businesses and organizations host events designed to meet specific requirements, the prevalence of mobile internet and smartphones facilitates the collection of valuable real-time data that can be used to inform everything from …

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It’s no longer news: marketing quiz is a type of content. Content marketers’ obsession with blogging, which a 2018 research shows 79% of them use, is one reason why you should consider other forms of content. Or if you’re like me and you don’t plan to stop blogging, but wish to shake things up a …

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The future is filled with content. Content marketers will have to deal with more content because content will continue to be the heart and soul of marketing. There is no way around that. If you are wondering why it’s probably because content marketing is estimated to become a $300 billion industry by 2019. And at …

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Facebook Custom Audiences offer some of the best targeting available. With 1.47 billion daily active users, Facebook offers a huge potential audience for advertisers. So huge, in fact, that it’s important to laser-target your ads to make sure you reach the Facebook users who are most likely to be interested in your business. This allows …

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Facebook marketing is the central part of many brands’ social media marketing. Which means, simply put, that Facebook marketing is a central part of most brands’ marketing, period. Whether you’re in a B2B or B2C industry, and no matter what size your actual business is, you need Facebook marketing. But Facebook marketing changes a lot. It’s …

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